TD Cowen thinks investors are overlooking a buying opportunity in Ross Stores .
Analyst John Kernan upgraded the retailer's stock to outperform from market perform and raised his price target to $128 from $113.
Kernan's price target implies upside potential of 14.5% from Wednesday's close.
According to Kernan, data from Cowen's consumer tracking survey indicates a sequential uptick during May, June and July in visitation to off-price vendors such as Ross.
The survey indicated that traffic in Ross Stores reached a peak of 25% in May before easing slightly in June, and then reaccelerating to 25% in July.
Persons:
Cowen, John Kernan, Kernan, Ross, — CNBC's Michael Bloom
Organizations:
Ross Stores
Locations:
Wednesday's